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insight-driven product & marketing strategy


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insight-driven product & marketing strategy


We believe:

The best way to make products & marketing is to spend time with your customers and stakeholders, face to face. 

Research is integral to strategy and design.

Well designed research & strategic thinking accelerate product and marketing development.

Companies that invest in empathy are best poised for continuous innovation.

 

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Product Strategy

  • Develop concepts & models for new products
  • Create new value propositions
  • Discover new customers
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Design Research

  • Customer journey & user story mapping
  • User Feedback research
  • Designing for data

Consulting

  • Workshops & Coaching
  • Process Improvement & Culture Change
  • Business Model Design
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Who We've Worked With


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Who We've Worked With


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about us


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about us


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news


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news


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Newsletter


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Newsletter


Sign up here for our mostly weekly TinyLetter about product strategy, human-centered design, and qualitative information gathering (aka "research).

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